Last Revised: 29 January 2020
Thank you for visiting Starbucks’ RTD website and for reviewing our privacy statement. At Starbucks we’re committed to protecting the privacy rights of our customers. The goal of this Starbucks Privacy Statement (“Statement”) is to explain to you in plain language what personal information or data Starbucks EMEA Limited, Starbucks Corporation and its respective subsidiaries and affiliated companies (“we,” “us,” “our,” “Starbucks”) collect from you and why, how we handle and protect personal information, and how to exercise your privacy rights and choices. Your personal information or data is any information that identifies you, authenticates you, and can be linked to you and your transactions, behaviors, or preferences.
This Statement applies to the website located at starbucksrtd.com (the “Site”)and any other websites or applications associated with Starbucks brands or products that direct the viewer or user to this Statement. Websites that are owned and operated by Starbucks may contain links to websites that are owned and operated by other companies. This Statement does not apply to websites and services that are owned and operated by third parties. The term “your device" refers to any computer, tablet, smart phone or other device you are using to access the Site.
This Statement went into effect on the date noted at the top of this webpage. We may update this Statement from time to time. If we make material changes, we will post the updated Statement on this page and change the date at the top of this Statement webpage. We encourage you to look for updates and changes to this Statement by checking this date when you access our websites and mobile applications. We will notify you of any modifications to this Statement that might materially affect the way we use or disclose your personal information prior to the change becoming effective.
Information We Collect
How We Use Your Information
How We Share Your Information
Cookies and Similar Technologies
Your Choices
How We Protect Your Information
Use by Children
International Transfers of Personal Data
Contact Us
Information We Collect
The Site does not ask you to provide any personal information, such as your name or contract details. However, when using the Site we collect some information automatically through the use of cookies and similar technologies to help us to understand how you use the Site and the ways that we can improve your experience. This information includes:
How We Use Your Information
We use the information we collect about you in a variety of ways, including:
If we have collected and process your information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your information conducted in reliance on lawful processing grounds other than consent.
How We Share Your Information
We share your information in the following circumstances:
When We Work Together – We may share information between and among Starbucks EMEA Limited and its affiliates, as well as Starbucks Corporation, its subsidiaries, and affiliated companies for purposes of management and analysis, decision making, and other business purposes. For example, we may share your information within these companies to expand and promote our product and service offerings.
When We Work with Service Providers – We share your information with service providers that provide us with support services, such as website hosting, email and postal delivery, location mapping, product and service delivery, analytics services, or conducting academic research.
When We Work on Business Transactions – If we become involved with a merger or another situation involving the transfer of some or all of our business assets, we may share your information with business entities or people involved in the negotiation or transfer.
When Sharing Helps Us Protect Lawful Interests – We may disclose your information if we believe that the disclosure is required by law, a subpoena or other legal process, if we believe that the disclosure is necessary to enforce our agreements or policies, or if we believe that the disclosure will help us protect the rights, property, or safety of Starbucks or our customers or partners.
When You Give Consent – We may share information about you with other companies if you give us permission or direct us to share the information.
Cookies and Similar Technologies
We and others use a variety of technologies to collect information about your device and use of the Site. These technologies include cookies and java scripts. Most web browsers can be programmed to accept or reject the use of some or all of these technologies, although you must take additional steps to disable or control other technologies. For more information, please see the section of this Statement titled "Your Choices".
Cookies – Cookies are small data files that are sent from a website’s server and are stored on your device’s hard drive either for only the duration of your visit ("session cookies") or for a fixed period ("persistent cookies"). Cookies contain information that can later be read by a web server.
Java Scripts – Java scripts are code snippets embedded in various parts of websites and applications that facilitate a variety of operations including accelerating the refresh speed of certain functionality or monitoring usage of various online components.
Social Networks. We have added certain features to the Site that allow social networks (such as Facebook Instagram and Google) to track the activities of their members or collect certain information when they use our website or mobile applications. These features may include technologies called "plug-ins" and "widgets." Plug-ins create a direct link between two websites, and widgets are interactive mini-programs that provide other companies’ services on our websites. If you are concerned about the way a social network is tracking your activity, please contact the social network or review its privacy policy. For example, you can review Facebook’s data-use policy at https://www.facebook.com/about/privacy/.
These and similar technologies are used for the following purposes:
Services and Functionality – Some of these technologies are required to allow you to access and use the Site and the various services and functionality we offer. Without these technologies, some of the services and functionality on our websites and mobile applications would not work properly.
Performance Monitoring – Some of these technologies help us analyze and estimate traffic and assess the volume of use of services and functionality on the Site. They show us how visitors and customers interact with our digital properties, whether there are any errors, the degree to which certain web pages, applications, services or functionality are accessed and used and how they are performing or operating. These technologies help us understand how the Site is used and assists us in improving the content and operation of our online properties. When these technologies are used for performance monitoring, no information that identifies you is collected.
User Convenience – Some of these technologies enhance the ease of use of the Site and the services and functionality they make available by accelerating load and refresh times and remembering information that you have provided on prior visits.
Marketing – Some of these technologies are used to tailor your experience on the Site by controlling the promotions, advertisements and other marketing messages that may appear when you access or use these or other digital properties. These technologies also help us learn which services and functionality you are using and how you are accessing information about us. We may use this information to personalize your visit to the Site or to send you relevant promotions and advertisements.
Third parties. Some of the above functionality, analytics, content and advertising on the Site may be provided by third parties that collect device and usage information and location information across your different devices through mobile software development kits, cookies, and other similar technologies. Please see the "Your Choices" section of this Statement for more information about opting out of targeted advertising and controlling the use of cookies and other similar technologies.
Your Choices
Location Information – You may be able to adjust the settings of your device so that information about your physical location is not sent to us or third parties by (a) disabling location services within the device settings; or (b) denying certain websites or mobile applications permission to access location information by changing the relevant preferences and permissions in your mobile device or browser settings. Please note that your location may be derived from your WiFi, Bluetooth, and other device settings. See your device settings for more information.
Cookies and Similar Technologies – You may be able to reject cookies by adjusting the appropriate settings in your browser. Each browser is different, but many common browsers (Internet Explorer, Chrome, Firefox, and Safari) have preferences or options that may be adjusted to allow you to either accept or reject cookies and certain other technologies before they are set or installed or allow you to remove or reject the use or installation of certain technologies altogether. If you want to learn the correct way to modify your browser settings, please use the Help menu in your browser.
Interest-Based Ads – Many advertising companies that collect information for interest-based advertising are members of the European Interactive Digital Advertising Alliance, the Network Advertising Initiative and the Digital Advertising Alliance, which maintain websites where people can opt out of interest-based advertising from their members. To opt-out on these pages, visit http://www.youronlinechoices.com, www.AboutAds.info and http://optout.networkadvertising.org/#!/
Google Analytics – We use Google Analytics to aggregate and analyze data about your use of our websites. To opt out of Google’s analytics services, please visit the Google website: https://tools.google.com/dlpage/gaoptout/ (to learn more about how Google collects and processes data, visit Google’s website: https://www.google.com/policies/privacy/partners/).
"Do Not Track" Technology – Some web browsers have a "Do Not Track" preference that transmits a "Do Not Track" header to the websites you visit with information indicating that you do not want your activity to be tracked. The Site does not currently respond to browser "Do Not Track" signals.
Your Rights
Depending on the applicable law, you may have various rights in respect of your personal information, such as the right of access, rectification, restriction, opposition, portability and erasure. These rights are subject to limitations set out in law. Please contact us using any of the methods described below if you would like to exercise applicable rights.
For visitors in the EU, you may lodge a complaint with a supervisory authority if you consider that our processing of your personal information infringes applicable law.
How We Protect Your Information
Starbucks protects your information using technical, physical, and administrative security measures to reduce the risk of loss, misuse, unauthorized access, disclosure or modification of your information. While we have employed security technologies and procedures to assist safeguarding your personal information, no system or network can be guaranteed to be 100% secure.
Starbucks will only retain your information for as long as is reasonably needed for each purpose.
Use by Children
We do not intend for the Site to be used by anyone under the age of 13. If you are a parent or guardian and believe we may have collected information about your child, please contact us as described in the "Contact Us" section of this Statement.
International Transfers of Personal Data
Some of the third parties with whom we share your personal information may be located in the United States and other countries outside of the European Economic Area, including in countries that may not provide the same level of data protection as your home country. We take appropriate steps to ensure that recipients of your personal information protect it such as standard data protection contractual clauses, a copy of which can be obtained by emailing privacy@starbucks.com.
Privacy Shield
We share your personal information with Starbucks Corporation, which participates in and has certified its compliance with the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks. Starbucks is committed to subjecting all personal data received from European Union (EU) member countries, and Switzerland, in reliance on the Privacy Shield Frameworks, to the applicable Principles. To learn more about Privacy Shield and view the certification of Starbucks Corporation, visit the U.S. Department of Commerce’s Privacy Shield List here: https://www.privacyshield.gov/list.
Starbucks Corporation is responsible for the processing of personal data it receives, and subsequently transfers to a third party acting as an agent on its behalf, under the Privacy Shield Framework. Starbucks complies with the Privacy Shield Principles for all onward transfers of personal data from the EU and Switzerland, including the onward transfer liability provisions.
With respect to personal data received or transferred pursuant to the Privacy Shield Framework, Starbucks Corporation is subject to the regulatory enforcement powers of the U.S. Federal Trade Commission. In certain situations, Starbucks may be required to disclose personal data in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
If you have an unresolved privacy or data use concern that has not been addressed satisfactorily, please contact the following U.S.-based third-party dispute resolution provider (free of charge) at https://feedback-form.truste.com/watchdog/request.
Under certain conditions, more fully described on the Privacy Shield website here: https://www.privacyshield.gov/article?id=How-to-Submit-a-Complaint, you may be entitled to invoke binding arbitration when other dispute resolution procedures have been exhausted.
Contact Us
We welcome your questions, comments and concerns about privacy. Please contact us by postal mail at: Starbucks EMEA Limited, Building 7 Chiswick Park, 566 Chiswick High Road, London, W4 5YE or our Data Protection Officer at privacy@starbucks.com.